VAYCO
The visual identity designed for VAYCO LLC, an Arizona-based construction company, was crafted to embody the brand’s commitment to quality craftsmanship and reliability. Drawing inspiration from the rugged beauty of Arizona’s landscapes and the strength of modern construction, the identity balances boldness with approachability.
A bold, contrast color palette, complemented by strong, geometric typography—reflects both the company’s regional roots and its solid, dependable character. Structured layouts and clean lines convey professionalism and precision, while subtle texture references add a sense of authenticity and hands-on expertise.
The project extended to the design and development of VAYCO’s website, creating a user-friendly and visually cohesive digital presence. The result is a platform that not only showcases the company’s projects and services but also reinforces its reputation as a trusted builder and contractor.







